5 Video Styles That Consistently Lift Sales

At RK Media Strategies, every frame we film is designed to move the revenue needle, not just look flashy. Below are five high-impact video formats we recommend for fast-growing businesses in North Texas and beyond.

1. Brand-Story Videos

Placing an authentic brand video on your home page can raise conversion rates by as much as 80 percent.

We interview your leadership, capture day-in-the-life footage, and weave it into a concise story that builds trust and humanizes your company. When prospects see the people and passion behind your work, they choose you over look-alike competitors.

2. Event-Recap Videos

Whether you host a summit in Frisco or sponsor a trade show in Dallas, a recap video lets next year’s attendees picture themselves in the crowd. We blend highlights, attendee reactions, and on-screen graphics so you can promote future events, secure sponsors, and showcase company culture in one polished package.

3. Drone Overview Videos

Aerial footage sells scale. Construction firms, real-estate developers, and outdoor venues use these sweeping shots to prove they can handle large-scale projects. Our licensed pilots capture progress from groundbreaking to grand opening, giving you share-worthy visuals for proposals and social channels.

4. Educational “How-To” Videos

Teaching is selling without the hard sell. Short tutorials answer buyer questions before they hop on a call, shortening your sales cycle and positioning your team as trusted experts. We script tight, value-packed lessons you can syndicate across your website, YouTube, LinkedIn, and TikTok.

5. Testimonial Spotlights

Nothing beats social proof. A satisfied customer who tells a specific success story carries more weight than any sales pitch. We guide your clients through focused interview questions, pair their story with B-roll of the results, and deliver a ready-to-run asset that closes deals while you sleep.

Ready to Roll?

If you need any of these videos—or a tailored mix—to ramp up sales:

1. Book a discovery call

2. Get a custom storyboard and budget

3. Watch your new videos turn viewers into buyers

Click the button below or call us at (469) 803-2347 to get started. Your future customers are already watching! Let’s give them something remarkable.